Indian real estate brokers were managing leads in WhatsApp groups and handwritten notebooks. Deals were dying to missed follow-ups, not to competitors. LeadRegister replaced that c...
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A broker typically manages 50–200 active leads at any point. Those leads live in WhatsApp messages, handwritten notebooks, Excel sheets, and memory. The deal is not lost to a competitor. It is lost to a missed follow-up.
The Indian real estate market generates millions of property enquiries every month. The brokers who close more are not always the best negotiators. They are the most organised ones. The ones who call back. The ones who remember what the buyer said three weeks ago. LeadRegister was built to make every broker that broker.
"Your next deal is one follow-up away."
The LeadRegister Thesis · Entexis
LeadRegister was not built to digitise paperwork. It was built to make sure no lead, no follow-up, and no commission ever falls through the cracks again.
Four stages. One workspace. The entire broker workflow, without the chaos.
Add a new lead manually in under 20 seconds, or bulk-import from 99acres or any CSV file. Your entire cold calling list becomes a live pipeline instantly.
Set follow-up reminders for every lead. The daily dashboard tells you exactly who to call today: no lead falls through the cracks, no follow-up gets forgotten.
Record site visit outcomes with contextual remarks. Call and WhatsApp directly from the app. Every interaction logged automatically to the lead's 12-month history.
Log deal values, commission percentages, and generate GST-ready PDF invoices automatically. Your entire brokerage revenue: tracked, documented, invoice-ready.
Every feature in LeadRegister was designed for how real estate brokers actually work, not how a generic CRM assumes they work. Domain knowledge, built in.
Every morning, your dashboard surfaces exactly who needs a call today. Priority-ranked, date-sorted, and one tap to connect. The chaos of remembering becomes a system.
Call or WhatsApp any lead directly from the app, without switching tools. Every communication is automatically logged to the lead's history. No manual entry. No gaps.
Every interaction with every lead: logged, searchable, and accessible. Go back 12 months to see exactly what was said, when a site visit happened, and why a deal stalled.
Upload unlimited contact lists from 99acres or any CSV. Turn a cold calling list into a structured pipeline with follow-up reminders and call history, in minutes.
Record deal value and commission percentage at closure. LeadRegister auto-generates a GST-compliant PDF invoice. Your brokerage finances, documented without an accountant.
On the Teams plan, owner and up to 3 members share a live pipeline. Assign leads, forward enquiries, and track team performance. Scale your brokerage without scaling the chaos.
Every morning, the dashboard surfaces exactly who needs a call today. Leads are priority-ranked by follow-up date and sorted so the most urgent ones appear first. One tap to call, one tap to WhatsApp. The broker starts their day knowing exactly what to do.
This is the feature that changes behaviour. Before LeadRegister, brokers relied on memory and scattered notes. The dashboard turns follow-ups from a guessing game into a system. Brokers who use it consistently report closing more deals, not because they are better negotiators, but because they are more organised.
Every interaction with every lead is logged: calls made, WhatsApp messages sent, site visits scheduled, remarks noted, and outcomes recorded. The history goes back 12 months, giving the broker a complete picture of every relationship at a glance.
This matters because real estate deals in India can take months to close. A buyer who said no in January might be ready in June. Without history, the broker starts from scratch. With LeadRegister, they pick up exactly where they left off: with full context on what the buyer said, what properties were discussed, and why the deal stalled.
Brokers often have hundreds of contacts sitting in CSV exports from 99acres, MagicBricks, or their own cold calling lists. LeadRegister lets them bulk-import these contacts and instantly turn them into a structured pipeline: with follow-up reminders, status tracking, and call history from day one.
This is the feature that turns a dead spreadsheet into an active pipeline. Instead of scrolling through rows trying to remember who was called last, every imported contact becomes a trackable lead with its own timeline. The broker sets the first follow-up date during import, and the system takes over from there.
After every site visit, the broker records the outcome directly in the app: interested, not interested, budget mismatch, or needs time. The system auto-updates the lead status and suggests the next action. No paperwork, no forgotten conversations.
The prospect scoring (Warm, Cold, Hot) gives the broker an instant read on where the deal stands. Combined with the full interaction history, every follow-up call starts with context, not guesswork.
Every action on a lead (status change, follow-up reschedule, site visit outcome, comment) is automatically logged with a timestamp. The broker never has to wonder "when did I last call this client?" or "what did we discuss?" The full history is right there.
Comments let the broker add context ("client wants south-facing", "wife prefers ground floor") without triggering a status change. These details are what close deals months later.
On the Teams plan, a brokerage owner and up to 3 team members share a live pipeline. The owner sees every lead across the team. Members see only their own. Leads can be forwarded from one member to another, with the full history intact.
When a broker is unavailable or a lead needs a specialist for a different area, the owner forwards the lead with one tap. The receiving member gets the complete history. No "can you fill me in on this client?"
Features on the horizon, driven by what we actually need next.
Owner + up to 3 members sharing a live pipeline with lead assignment and forwarding.
Auto-match leads to available properties based on budget, location, and preferences.
Send property updates to segmented lead lists directly via WhatsApp, from inside the CRM.
Connect broker pipelines to builder inventory: live availability, pricing, and unit status.
LeadRegister is live at leadregister.in. Free to start, ₹1/day to go unlimited. Built for the Indian real estate broker, by a team that has spent 12 years inside the sector's technology layer.
Need a domain-specific CRM for your sector? Let's talk.
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